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"title": "Mikkelin Seudun Matkailupalvelut ry:n operatiivisen toiminnan palveluhankinta sopimuskaudelle 1.6.2022-31.5.2024 + 2 optiovuotta",
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"Hankinnan kohteena ovat operatiiviset toiminnot Mikkelin Seudun Matkailupalvelut ry:lle (MSM ry). ",
"",
"Mikkelin Seudun Matkailupalvelut ry:n (MSM ry) tarkoituksena on kehitt\u00e4\u00e4 ja edist\u00e4\u00e4 Mikkelin seudun matkailun ja vapaa-ajan asutuksen yleisi\u00e4 edellytyksi\u00e4 sek\u00e4 kuntien ",
"ja matkailuelinkeinon yhteistoimintaa. Tarkoituksen toteuttamiseksi yhdistys ",
"",
"1. tuottaa alueesta ja sen matkailupalveluista tiedotus- ja neuvontamateriaalia ",
"monipuolisesti eri kanaviin",
"2. markkinoi aluetta ja alueen matkailupalveluja kotimaassa ja ulkomailla",
"3. koordinoi kehitt\u00e4mishankkeita",
"4. toimii muilla n\u00e4ihin verrattavilla tavoilla alueensa matkailun ja vapaa-ajan ",
"asutuksen edist\u00e4miseksi",
"",
"Yhdistyksen j\u00e4senin\u00e4 on Mikkelin seudun kuntia, yrityksi\u00e4, yksityisi\u00e4 henkil\u00f6it\u00e4 ja ",
"rekister\u00f6ityj\u00e4 yhdistyksi\u00e4. ",
"",
"MSM ry on ulkoistanut sopimuskumppanille kaikki yhdistyksen hallinnolliset ja ",
"operatiiviset toiminnot. Sopimuskausi nykyisen palveluntuottajan kanssa on ",
"p\u00e4\u00e4ttym\u00e4ss\u00e4 31.5.2022. Sopimuskaudeksi tulevan kilpailutuksen perusteella ",
"valittavan kumppanin kanssa on suunniteltu 1.6.2022 - 31.5.2024 + 2 optiovuotta.",
"",
"Sopimuksen sis\u00e4lt\u00f6 tulee olemaan p\u00e4\u00e4piirteiss\u00e4\u00e4n seuraava: ",
"- toimitusjohtajan palvelut ",
"- visitmikkeli -br\u00e4ndin rakentaminen, seudun kattomarkkinointi",
"- markkinointikampanjoiden koordinointi ja toteutus",
"- visitmikkeli.fi sivuston yll\u00e4pito ja kehitt\u00e4minen",
"- digitaalisen ja some-markkinoinnin palvelut",
"- tiivis yhteydenpito ja yhteisty\u00f6 j\u00e4senyritysten sek\u00e4 seudun kuntien kanssa",
"- j\u00e4senhankinta",
"- j\u00e4senorganisaatioiden tarvel\u00e4ht\u00f6isten ideoiden jalostaminen kehitt\u00e4mishankkeiksi",
"- seutuesitteiden tuottaminen (suomi, englanti, ven\u00e4j\u00e4 ja\/tai saksa)",
"- messujen ja muiden markkinointitapahtumien koordinointi",
"- tapahtumamarkkinointi",
"- rajatut neuvontapalvelut (neuvontapisteen pit\u00e4minen Mikkeliss\u00e4 m\u00e4\u00e4r\u00e4ttyin\u00e4 aukioloaikoina)",
"- toiminnan raportointi",
"",
"Tavoitteena on l\u00f6yt\u00e4\u00e4 yksi kokonaisuuden hallitseva sopimuskumppani. ",
"Alihankkijoiden k\u00e4ytt\u00f6 on sallittua.",
"",
"Tarjouspyynt\u00f6\u00e4 on edelt\u00e4nyt markkinavuoropuhelu marraskuussa 2021. ",
"",
"Palveluntuottajassa arvostetaan aktiivista kehitt\u00e4misotetta sek\u00e4 vahvaa kokonaisn\u00e4kemyst\u00e4 matkailupalvelujen tuottamisesta. Palvelukokonaisuuteen ",
"sis\u00e4ltyy EU-projektien rahoitushakemusten laatimista ja projektien hallinnointia. Seudullisen matkailumarkkinoinnin toimintaymp\u00e4rist\u00f6n ja matkailumarkkinoinnin ",
"tuntemus ja kokemus matkailuneuvonnan j\u00e4rjest\u00e4misest\u00e4 ovat edellytyksi\u00e4 palvelussa onnistumiselle. ",
"",
"KILPAILUTUSMENETTELY:",
"Hankinta toteutetaan k\u00e4\u00e4nteisen\u00e4 ns. ranskalaisena kilpailutuksena. Tarjouspyynn\u00f6n ehdot t\u00e4ytt\u00e4v\u00e4n kokonaispalvelun korvaus on palveluntuottajalle enint\u00e4\u00e4n 195 000 \u20ac (alv 0 %)\/vuosi. Tarjoukset pisteytet\u00e4\u00e4n laadullisesti tarjoajan esitt\u00e4m\u00e4n toimintasuunnitelman, tarjoajan henkil\u00f6st\u00f6resurssien, alan tuntemuksen ja hankeosaamisen perusteella. Pisteytyst\u00e4 varten nimet\u00e4\u00e4n ty\u00f6ryhm\u00e4. ",
"",
"Sopimuksen kokonaisarvo on vastaavasti enint\u00e4\u00e4n 780 000 \u20ac . ",
"",
"",
""
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