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"Hankinnan kohteena on mainos- ja mediatoimistopalveluiden kokonaisratkaisu, jossa Palveluntuottaja tarjoaa 2M-IT Oy:n (Tilaaja) k\u00e4ytt\u00f6\u00f6n markkinoinnin strategista suunnittelua tukevaa syv\u00e4llist\u00e4 osaamista sek\u00e4 sis\u00e4ll\u00f6ntuotannon ja sosiaalisen median erikoistunutta asiantuntemusta. Tilaajan tavoitteena on hankittavan palvelun avulla kehitt\u00e4\u00e4 ja toteuttaa Tilaajan markkinointia sek\u00e4 hankkia tarvittavat viestint\u00e4- ja mainostoimistopalvelut laadukkaasti, joustavasti ja tehokkaasti.",
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"Hankinnan toteuttajaksi valitaan yksi (1) Palveluntuottaja. Palveluntuottajalla tulee olla valmius ja kyky tuottaa kaikkia hankittavia palveluita yhteisty\u00f6ss\u00e4 Tilaajan markkinoinnin ja viestinn\u00e4n asiantuntijoiden kanssa.",
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"Hankintasopimuksen kesto on kaksi (2) vuotta. Sopimuskausi alkaa hankintasopimuksen allekirjoittamisesta. Kahden (2) vuoden perussopimuskauden j\u00e4lkeen tilaajalla on mahdollisuus kahteen (2) yhden (1) vuoden mittaiseen optiokauteen (koko sopimuskausi enint\u00e4\u00e4n 2 + 1 + 1 vuotta). Tilaaja ilmoittaa optiokauden k\u00e4ytt\u00f6\u00f6notosta viimeist\u00e4\u00e4n nelj\u00e4 (4) kuukautta ennen sopimuskauden p\u00e4\u00e4ttymist\u00e4.",
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"",
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"- Markkinoinnin strateginen suunnittelu ja sparraus",
"- Mainonnan strateginen ja luova suunnittelu, br\u00e4ndin kehitys sek\u00e4 konseptointi",
"- Digitaalisen markkinoinnin kehitt\u00e4minen",
"- Digitaalisen markkinoinnin tavoitteet, mittaaminen, seuranta ja kehitys",
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"- Copywriting-palvelut",
"- Graafinen suunnittelu",
"- Tapahtumasuunnittelu, markkinointimateriaalit sek\u00e4 kampanjoiden suunnittelu",
"- Animaatiovideot",
"- S\u00e4hk\u00f6iset uutiskirjeet",
"- Sosiaalisen median mainonnan suunnittelu ja toteutus",
"- Mediasuunnittelu ja -tarjouspyynn\u00f6t, mediatilavaraukset ja kampanja-analytiikka",
"- Digitaalinen markkinointi ",
"- Webinaarit ja webcasting -palvelut",
"",
"Palvelualue C. Valo- ja videokuvaus",
"- Tilaajan br\u00e4ndivalokuvat",
"- Tilannekuvat (yhteisty\u00f6tilanteiden kuvaaminen)",
"- Henkil\u00f6- ja tiimikuvat",
"- Artikkelikuvat",
"- Tilaajan ty\u00f6ntekij\u00e4tarinavideot",
"- Tilaajan yritysvideo",
"- Tilaajan palveluesittelyvideot",
"",
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