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                "The object of the procurement is PR Agency services for sustainability theme. The City of Helsinki has set a target to be carbon neutral by 2035. Responsibility and sustainable development are central to everything the city does. The aim of its international PR and media work is to highlight the City of Helsinki\u2019s expertise and new innovative solutions in finding more sustainable ways of operating. In terms of responsibility, coverage is primarily sought in general and news media, as well as in professional publications. This PR and media work shall be focused primarily on Europe.",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for digitalization theme. Helsinki has gained a reputation as a digital pioneer and one of the largest start-up hubs in the Nordic countries. All this is enabled by active collaboration between the public and private sectors, combined with an active start-up scene and innovative testbeds. This kind of environment constantly produces new technological innovations and useful end-user applications. The PR agency must be able to communicate technology and new innovations in a way that appeals to various target groups \u2013 from technology publications to general and news media, \u201cfrom specialists to general audiences\u201d. This PR and media work shall be focused primarily on Europe.",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for travel and urban culture theme. The main goals of PR and media work in the field of tourism and culture are to maintain and grow Helsinki\u2019s already existing reputation as an interesting city destination, where original urban culture is uniquely combined with nature and the surrounding archipelago. With regard to this theme, coverage is sought primarily in general and news media, as well as in lifestyle and professional publications.",
                "",
                "For the Travel and Urban Culture theme, we are looking for a PR and media agency with experience and comprehensive networks in the European media field, with particular emphasis on the following countries: UK, France, Spain, Italy, German-speaking countries, the Nordic countries and Russia.",
                "",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for liveability theme. The goal of the City of Helsinki and local companies is to attract more international experts to the city, especially from Europe, but also from North America and Asia. A positive image of the city in terms of living, working, education and stud\u00edes is essential for attracting experts. The aim of PR and media work is to enhance Helsinki's reputation not only for interesting job opportunities but also as a city of good life, where it is possible to combine work and family life, and which offers its residents diverse urban culture. The PR and media agency must have experience in attracting experts, as well as insight into constructing messages and choosing the right channels and media. This PR and media work shall be focused primarily on Europe.",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for smart city theme. Helsinki, New York, London, Singapore, Amsterdam and Barcelona. This is the Global Top list in smart city development. Helsinki has earned its place on the list with the city\u2019s approach to producing smart urban solutions with the help of co-creation. Helsinki\u2019s strategic goals are to evolve into the world\u2019s most functional city, a carbon neutral city, and the city that makes the best use of digitalization. Smart urban solutions are key to the achievement of these goals. The Helsinki Model for smart city development is to produce smart solutions in collaboration with enterprises, the scientific community and citizens. ",
                "",
                "The PR agency must have extensive expertise in smart urban solutions and experience working in this area, as well as knowledge of the media field in Europe.",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for education theme. Education plays an important role in Finnish society and has received much international recognition. One of the basic principles of Finnish education is that all people must have equal access to high-quality education and training. The same educational opportunities should be available to all citizens irrespective of their ethnic origin, age, wealth or where they live. In Helsinki, the whole city is utilised as a place for learning for people of all ages. Digital technology enrichens the learning process and enables learning regardless of time and place. Education is diversified and expanded through partnership networks between institutes of higher education, companies, the third sector and various city actors. ",
                "",
                "We are looking for a PR agency that knows the field and can find new perspectives on Helsinki\u2019s expertise. The PR agency must have extensive expertise in the field of education and training, as well as knowledge of the media field in Europe.",
                "",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for health and life science theme. Helsinki operates as one of the world\u2019s best testbeds for clinical testing and proof of concepts. Helsinki hosts around 750 health & life sciences companies, Helsinki University Hospital being one of the largest health care organisations in the Western Countries. The city has two world-class universities and a vast talent pool of health and tech professionals. ",
                " ",
                "The PR agency is required to have expertise in the field of health & life sciences, as well as experience in working with a public sector operator. This PR work shall be focused primarily on Europe.",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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                "The object of the procurement is PR Agency services for large-scale campaigns and crisis. Helsinki\u2019s predicted strong growth highlights the role\u202fof Finland\u2019s only metropolis as a guarantee for the wellbeing of the whole country. The State\u2019s responsibility for Helsinki is growing, as is Helsinki\u2019s responsibility for the whole country. Helsinki will be increasingly different from the rest of Finland. Helsinki is also becoming more international and diversified at a faster pace than the rest of the country.\u202f\u202f ",
                "",
                "The City strives to raise public awareness of the special character of the country\u2019s only metropolis. Success for Helsinki is in the interest of Finland as a whole. Helsinki seeks to find the kind of functional and sustainable cooperation with the State that compares with such cooperation in other European capitals. Aspects concerning growing city regions are relevant to other regions in Finland, too, and urban policy is vital for the wellbeing of the whole country.\u202f\u202fFurthermore, Helsinki will strengthen its international activities with a special focus on digitalization and on combating climate change. The PR agency must have extensive expertise and experience in Europe",
                "",
                "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d."
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            "City of Helsinki is inviting tenders from PR Agencies, which have specialized in different themes. City of Helsinki is looking for PR Agency service providers for 8 different themes: ",
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            "",
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            "",
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            "",
            "Please read the detailed description of the procurement in the Appendix 1 \u201cService Description\u201d and Appendix 2 \u201cTheme Descriptions\u201d.",
            ""
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