{
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"noticeNumber": "2020-054702",
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"title": "Tornion kaupunkikonsernin mainos- ja markkinointivideot",
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"postalCode": "95400",
"town": "Tornio",
"country": "FI"
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"email": "[email protected]",
"contactPerson": "Keijo Tuisku",
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"name": "Mainosvideoiden tuotanto",
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"Hankittavan Tornion yleisen mainosvideon (1 kpl) pituus on noin kaksi (2) minuuttia. Torniolaisten henkil\u00f6tarinoiden kautta kaupunkikuvaa eri n\u00e4k\u00f6kulmista syvent\u00e4v\u00e4t, asukkaiden tarinoista koostuvat videot (4 kpl) ovat v\u00e4hint\u00e4\u00e4n yhden (1) minuutin ja enint\u00e4\u00e4n kahden (2) minuutin mittaisia. Henkil\u00f6tarinoiden tulee olla luontevasti kytk\u00f6ksiss\u00e4 yleiseen esittelyvideoon niin, ett\u00e4 videot muodostavat ehj\u00e4n kokonaisuuden. ",
"",
"Videoissa tulee olla tunnistettavaa torniolaista maisemaa eri vuodenaikoina asukkaiden, yritysten ja matkailijoiden n\u00e4k\u00f6kulmasta. Videoiden teemoja ovat pohjoinen luonto ja vuodenajat, Tornionjoki ja Per\u00e4meri, elinkeinoel\u00e4m\u00e4, teollisuus, kiertotalous ja vienti, paikallinen kulttuuri, ihmiset ja tapahtumat sek\u00e4 rajattomuus ja kansainv\u00e4lisyys.",
"",
"Hankinta sis\u00e4lt\u00e4\u00e4 esittelyvideon (1kpl) ja syvent\u00e4vien asukastarinoiden (4 kpl) idean ja k\u00e4sikirjoituksen, kuvauksen, leikkauksen, \u00e4\u00e4nimaailman suunnittelun ja toteutuksen, graafiset asiat, suomen- ja englanninkielisen tekstityksen, kokonaisuuden saattamisen t\u00e4ysin valmiiksi sek\u00e4 alkuper\u00e4isversiot kaikista teoksista.",
"",
"Invest In Tornio \u2013 Invest In Future -hankkeessa on tavoitteena luoda visuaalista materiaalia Tornion elinkeinoel\u00e4m\u00e4n vahvuuksista. P\u00e4\u00e4painona on tuoda esiin Tornion vahvaa metalli- ja rakentamisalan klusteria sek\u00e4 teollisuuden alihankintapalveluita. Tarve on yleiselle alasta kertovalle materiaalille, joka rakennetaan torniolaisissa yrityksiss\u00e4 kuvattavasta materiaalista. Tavoitteena on tuottaa klusterin yhteinen esittelyvideo, jota hy\u00f6dynnet\u00e4\u00e4n mm. messuilla ja s\u00e4hk\u00f6isiss\u00e4 kanavissa. Materiaalista on voitava tuottaa lyhyempi\u00e4 esittelyvideoita toimialoittain. Kuvattavia kohteita, joista yhteinen esittelyaineisto kootaan, on 10\u201315 kappaletta. Klusterin esittelyss\u00e4 voidaan hy\u00f6dynt\u00e4\u00e4 muuta t\u00e4m\u00e4n kilpailutuksen kautta hankittavaa materiaalia.",
"Hankinta sis\u00e4lt\u00e4\u00e4 noin 15 sekunnin televisiomainoksen k\u00e4sikirjoituksen, leikkaus- ja viimeistelyty\u00f6n. Tilaajan luovuttaa tarjoajalle noin 40 minuutin pituisen raakamateriaalista, josta televisiomainos tehd\u00e4\u00e4n.",
"",
"Hankittavan elinkeinol\u00e4ht\u00f6isen alueen esittelyvideon (1 kpl) pituus on noin kaksi (2) minuuttia ja toimialakohtaisten esittelyvideoiden (3 kpl) pituus on noin yksi (1) minuutti. ",
"",
"",
""
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"Tornion kaupunki hankkii sen asukkaita ja elinkeinoel\u00e4m\u00e4\u00e4 monipuolisesti kuvaavia mainos- markkinointivideoita. Videot kuvaavat kaupunkia yleisell\u00e4 tasolla ja sen asukkaita erilaisiin henkil\u00f6tarinoihin syventyen."
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"",
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"",
""
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