{
    "id": 126496,
    "procurementProjectId": 86737,
    "noticeNumber": "2023-126496",
    "reducedTimeLimitsForReceiptOfTenders": false,
    "corrigendumAdditionalInformation": [],
    "creatorSystem": "Cloudia Kilpailutus",
    "type": 9902,
    "project": {
        "id": 86737,
        "title": "Tampereen seudun ammattiopiston digitaalisen markkinoinnin hankinta",
        "contractType": 2,
        "procurementCategory": 1,
        "referenceNumber": "TRE:1324\/2023",
        "jointProcurement": false,
        "procurementLaw": [],
        "centralPurchasing": false,
        "coPurchasers": [],
        "validationState": 0,
        "organisation": {
            "id": "512b7533-bd78-44df-2cc4-08d78deb351a",
            "information": {
                "officialName": "Tampereen Kaupunki",
                "nationalRegistrationNumber": "0211675-2",
                "nutsCodes": [
                    "FI197"
                ],
                "postalAddress": {
                    "streetAddress": "PL 217",
                    "postalCode": "33101",
                    "town": "Tampere",
                    "country": "FI"
                },
                "telephoneNumber": "+358 417309381",
                "email": "[email protected]",
                "contactPerson": "Aki M\u00e4ki",
                "mainUrl": "http:\/\/www.tuomilogistiikka.fi",
                "validationState": 0
            },
            "contractingAuthorityType": 4,
            "contractingType": 0,
            "mainActivity": 1,
            "mainActivityUtilities": 0,
            "validationState": 0,
            "dataSource": 0,
            "identifierMissing": false,
            "vhsStatus": 0
        },
        "state": 1,
        "defenceWorks": 0,
        "defenceSupplies": 0,
        "publish": 2,
        "agricultureWorks": 0,
        "isPrivate": false,
        "isConcluded": false,
        "tendering": 0
    },
    "lotsInfo": {
        "divisionLots": true,
        "quantityOfLots": 2,
        "lotsSubmittedFor": 1,
        "lotsSubmittedForQuantity": 0,
        "lotsMaxAwarded": false,
        "lotsMaxAwardedQuantity": 0,
        "lotCombinationPossible": false,
        "lotCombinationPossibleDescription": [],
        "validationState": 0
    },
    "objectDescriptions": [
        {
            "title": "Osa-alue 1 Google Search -hakusanamainonta ja Google Display -bannerimainonta",
            "lotNumber": "1",
            "mainCpvCode": {},
            "quantityOrScope": [],
            "additionalCpvCodes": [
                {
                    "code": "79000000",
                    "name": "Liike-el\u00e4m\u00e4n palvelut: laki, markkinointi, neuvonta, ty\u00f6h\u00f6notto, painatus ja turvallisuus",
                    "vocCodes": []
                }
            ],
            "nutsCodes": [
                "FI197"
            ],
            "mainsiteplaceWorksDelivery": [],
            "descrProcurement": [
                "T\u00e4ss\u00e4 osa-alueessa hankinnan kohteena ovat tilaajan br\u00e4nditasoinen Google-hakusana- ja Display -mainonta.",
                "",
                "Osa-alueen toimeksiannot voivat liitty\u00e4 esimerkiksi:",
                "-Palveluntuottaja varmistaa Tredun erinomaisen Google n\u00e4kyvyyden. ",
                "-Palveluntuottaja varmistaa Tredun eri tutkintojen ja koulutusalojen nousemisen Googlessa.",
                "",
                "Valittavan palveluntuottajan tulee toteutuksissaan pysty\u00e4 hahmottamaan tilaajan tarpeisiin liittyv\u00e4t seikat ja niiden erityispiirteet tilaajakohtaiset br\u00e4ndit huomioiden. ",
                "",
                "Vuoden 2022 volyymi oli noin 12 x 1450\u20ac\/kk + mahdollisesti 1 000-10 000 euroa muuta harkinnanvarasta vuodessa. Muulla hankintavaralla tarkoitetaan esimerkiksi yhteishakukampanjoita."
            ],
            "disagreeAwardCriteriaToBePublished": false,
            "awardCriteria": {
                "criterionTypes": 8,
                "qualityCriteria": [],
                "costCriteria": [],
                "priceCriterion": {},
                "criterion": [],
                "criteriaStatedInProcurementDocuments": false
            },
            "estimatedValue": {
                "type": 1,
                "value": 110000,
                "currency": "EUR"
            },
            "timeFrame": {
                "type": 2,
                "months": 24,
                "canBeRenewed": true,
                "renewalDescription": [
                    "Sopimusta voidaan jatkaa toistaiseksi voimassa olevalla optiokaudella. Optiokaudella tarkoitetaan mahdollisuutta sopimuksen jatkamiseen alkuper\u00e4isin ehdoin.",
                    ""
                ]
            },
            "candidateNumberRestrictions": {
                "envisagedNumber": 0,
                "envisagedMinimumNumber": 0,
                "envisagedMaximumNumber": 0,
                "selected": 0
            },
            "optionsAndVariants": {
                "variantsWillBeAccepted": false,
                "partialOffersWillBeAccepted": false,
                "options": false,
                "optionType": 0
            },
            "tendersMustBePresentedAsElectronicCatalogs": false,
            "euFunds": {
                "procurementRelatedToEuProgram": false
            },
            "additionalInformation": [],
            "awardContract": {
                "contractAwarded": 0,
                "awardedContracts": []
            },
            "validationState": 0
        },
        {
            "title": "Osa-alue 2 Sosiaalisen median mainonta",
            "lotNumber": "2",
            "mainCpvCode": {},
            "quantityOrScope": [],
            "additionalCpvCodes": [
                {
                    "code": "79000000",
                    "name": "Liike-el\u00e4m\u00e4n palvelut: laki, markkinointi, neuvonta, ty\u00f6h\u00f6notto, painatus ja turvallisuus",
                    "vocCodes": []
                }
            ],
            "nutsCodes": [
                "FI197"
            ],
            "mainsiteplaceWorksDelivery": [],
            "descrProcurement": [
                "T\u00e4ss\u00e4 osa-alueessa hankinnan kohteena on tilaajan sosiaalisen median mainonta.",
                "",
                "Osa-alueen toimeksiannot voivat liitty\u00e4 esimerkiksi:",
                "- Mainnonnan suunnittelua siten, ett\u00e4 mainos n\u00e4kyy oikealle kohderyhm\u00e4lle parhaalla mahdollisella tavalla",
                "- Palveluntuottaja suunnittelee ja julkaisee mainoksen tilaajan l\u00e4hett\u00e4m\u00e4n tekstiluonnoksen, kuvan\/kuvien sek\u00e4 kuvaileman kohderyhm\u00e4n mukaan",
                "- Mainoksia voidaan julkaistaan esimerkiksi YouTube -, Facebook-, Instagram-, TIKTOK- ja LinkedIn-mainontana. ",
                "",
                "Mainontaa tehd\u00e4\u00e4n vain tarpeeseen ja tarve m\u00e4\u00e4ritell\u00e4\u00e4n mainostettavien koulutuksien tilanteen mukaan hyvin nopealla aikataululla.",
                "",
                "Toimeksiantojen m\u00e4\u00e4r\u00e4 oli vuonna 2022 noin 90 kpl.",
                "",
                "Valittavan palveluntuottajan tulee toteutuksissaan pysty\u00e4 hahmottamaan tilaajan tarpeisiin liittyv\u00e4t seikat ja niiden erityispiirteet tilaajakohtaiset br\u00e4ndit huomioiden. "
            ],
            "disagreeAwardCriteriaToBePublished": false,
            "awardCriteria": {
                "criterionTypes": 8,
                "qualityCriteria": [],
                "costCriteria": [],
                "priceCriterion": {},
                "criterion": [],
                "criteriaStatedInProcurementDocuments": false
            },
            "estimatedValue": {
                "type": 1,
                "value": 40000,
                "currency": "EUR"
            },
            "timeFrame": {
                "type": 2,
                "months": 24,
                "canBeRenewed": true,
                "renewalDescription": [
                    "Sopimusta voidaan jatkaa kahdella (2) yhden (1) vuoden mittaisella optiokaudella. Optiokaudella tarkoitetaan mahdollisuutta sopimuksen jatkamiseen alkuper\u00e4isin ehdoin.",
                    ""
                ]
            },
            "candidateNumberRestrictions": {
                "envisagedNumber": 0,
                "envisagedMinimumNumber": 0,
                "envisagedMaximumNumber": 0,
                "selected": 0
            },
            "optionsAndVariants": {
                "variantsWillBeAccepted": false,
                "partialOffersWillBeAccepted": false,
                "options": false,
                "optionType": 0
            },
            "tendersMustBePresentedAsElectronicCatalogs": false,
            "euFunds": {
                "procurementRelatedToEuProgram": false
            },
            "additionalInformation": [],
            "awardContract": {
                "contractAwarded": 0,
                "awardedContracts": []
            },
            "validationState": 0
        }
    ],
    "communicationInformation": {
        "procurementDocumentsAvailable": 1,
        "procurementDocumentsUrl": "https:\/\/tarjouspalvelu.fi\/tuomilogistiikka?id=449561&tpk=52ee6baa-a5ff-4a5d-a2ca-f32c06606516",
        "additionalInformation": 1,
        "additionalInformationAddress": {
            "officialName": "Tampereen Kaupunki",
            "nationalRegistrationNumber": "0211675-2",
            "nutsCodes": [
                "FI197"
            ],
            "postalAddress": {
                "streetAddress": "PL 217",
                "postalCode": "33101",
                "town": "Tampere",
                "country": "FI"
            },
            "telephoneNumber": "+358 417309381",
            "email": "[email protected]",
            "contactPerson": "Aki M\u00e4ki",
            "mainUrl": "http:\/\/www.tuomilogistiikka.fi",
            "validationState": 0
        },
        "otherAddressForProcurementDocuments": {
            "nutsCodes": [],
            "postalAddress": {},
            "validationState": 0
        },
        "sendTendersOption": 1,
        "electronicAddressToSendTenders": "https:\/\/tarjouspalvelu.fi\/tuomilogistiikka?id=449561&tpk=52ee6baa-a5ff-4a5d-a2ca-f32c06606516",
        "addressToSendTenders": {
            "nutsCodes": [],
            "postalAddress": {},
            "validationState": 0
        },
        "electronicCommunicationRequiresSpecialTools": false,
        "documentsEntirelyInHilma": false,
        "specsAndAdditionalDocuments": 0,
        "validationState": 0
    },
    "contactPerson": {
        "name": "Aki M\u00e4ki",
        "email": "[email protected]",
        "phone": "+358 417309381"
    },
    "procurementObject": {
        "shortDescription": [
            "Hankinnan kohteena on Tampereen seudun ammattiopiston digitaalisen markkinoinnin hankinta. Hankinta on jaettu osa-alueisiin seuraavasti:",
            "Osa-alue 1: Google Search -hakusanamainonta ja Google Display -bannerimainonta.",
            "Osa-alue 2: Sosiaalisen median mainonta",
            "",
            "Hankinta kohdistuu Tampereen seudun ammattiopisto Treduun. Tredu on Suomen toiseksi suurin ammatillinen oppilaitos, jonka monipuolista koulutus- ja palvelutarjontaa on tarpeellista markkinoida useassa eri markkinointikanavassa eri keinoin. ",
            "",
            "Tredun asiakaskohderyhm\u00e4 on hajallaan ymp\u00e4ri Pirkanmaata, joten kattavaa ja monipuolista markkinointia tarvitaan n\u00e4iden eri asiakaskohderyhmien tavoittamiseksi.  Koulutusten n\u00e4kyminen verkossa ja sosiaalisessa mediassa on v\u00e4ltt\u00e4m\u00e4t\u00f6nt\u00e4 Tredun opiskelijahankinnan n\u00e4k\u00f6kulmasta. ",
            "",
            "Hankinnan arvo on ilmoitettu sitoumuksetta ja tilaaja ei sitoudu ostamaan palveluja mill\u00e4\u00e4n tietyll\u00e4 summalla"
        ],
        "estimatedValue": {
            "type": 1,
            "value": 150000,
            "currency": "EUR",
            "disagreeToBePublished": false
        },
        "estimatedValueCalculationMethod": [],
        "mainCpvCode": {
            "code": "79000000",
            "name": "Liike-el\u00e4m\u00e4n palvelut: laki, markkinointi, neuvonta, ty\u00f6h\u00f6notto, painatus ja turvallisuus",
            "vocCodes": []
        },
        "defence": {
            "nutsCodes": [],
            "frameworkAgreement": {
                "includesFrameworkAgreement": false,
                "includesConclusionOfFrameworkAgreement": false,
                "frameworkAgreementType": 0,
                "frameworkEnvisagedType": 0,
                "includesDynamicPurchasingSystem": false,
                "dynamicPurchasingSystemInvolvesAdditionalPurchasers": false,
                "dynamicPurchasingSystemWasTerminated": false,
                "estimatedTotalValue": {
                    "type": 0
                },
                "duration": {
                    "type": 0,
                    "canBeRenewed": false
                }
            },
            "subcontract": {
                "tendererHasToIndicateShare": false,
                "tendererHasToIndicateChange": false,
                "caMayOblige": false,
                "successfulTenderer": false,
                "successfulTendererToSpecify": false
            },
            "optionsAndVariants": {
                "variantsWillBeAccepted": false,
                "partialOffersWillBeAccepted": false,
                "options": false,
                "optionType": 0
            },
            "totalQuantityOrScope": {
                "type": 0
            },
            "renewals": {
                "canBeRenewed": false
            },
            "timeFrame": {
                "type": 0,
                "canBeRenewed": false
            }
        },
        "validationState": 0
    },
    "conditionsInformation": {
        "professionalSuitabilityRequirements": [],
        "economicCriteriaToParticipate": false,
        "economicCriteriaDescription": [],
        "economicRequiredStandards": [],
        "technicalCriteriaToParticipate": false,
        "technicalCriteriaDescription": [],
        "technicalRequiredStandards": [],
        "rulesForParticipation": [],
        "restrictedToShelteredWorkshop": false,
        "restrictedToShelteredProgram": false,
        "reservedOrganisationServiceMission": false,
        "depositsRequired": [],
        "financingConditions": [],
        "legalFormTaken": [],
        "qualificationSystemConditions": [],
        "ciriteriaForTheSelectionOfParticipants": [],
        "executionOfServiceIsReservedForProfession": false,
        "referenceToRelevantLawRegulationOrProvision": [],
        "participationIsReservedForProfession": false,
        "indicateProfession": [],
        "contractPerformanceConditions": [],
        "obligationToIndicateNamesAndProfessionalQualifications": false,
        "validationState": 0
    },
    "conditionsInformationDefence": {
        "depositsRequired": [],
        "financingConditions": [],
        "legalFormTaken": [],
        "otherParticularConditions": [],
        "personalSituationOfEconomicOperators": [],
        "personalSituationOfSubcontractors": [],
        "economicCriteriaOfEconomicOperators": [],
        "economicCriteriaOfEconomicOperatorsMinimum": [],
        "economicCriteriaOfSubcontractors": [],
        "economicCriteriaOfSubcontractorsMinimum": [],
        "technicalCriteriaOfEconomicOperators": [],
        "technicalCriteriaOfEconomicOperatorsMinimum": [],
        "technicalCriteriaOfSubcontractors": [],
        "technicalCriteriaOfSubcontractorsMinimum": [],
        "restrictedToShelteredWorkshops": false,
        "restrictedToShelteredProgrammes": false,
        "restrictedToParticularProfession": false,
        "restrictedToParticularProfessionLaw": [],
        "staffResponsibleForExecution": false,
        "validationState": 0
    },
    "conditionsInformationNational": {
        "participantSuitabilityCriteria": [],
        "requiredCertifications": [],
        "additionalInformation": [],
        "validationState": 0,
        "reservedForShelteredWorkshopOrProgram": false
    },
    "complementaryInformation": {
        "isRecurringProcurement": false,
        "estimatedTimingForFurtherNoticePublish": [],
        "electronicOrderingUsed": false,
        "electronicInvoicingUsed": false,
        "electronicPaymentUsed": false,
        "additionalInformation": [],
        "validationState": 0
    },
    "datePublished": "2023-04-21T06:05:55.7284523",
    "state": 2,
    "tedPublishState": 0,
    "tedValidationErrors": [],
    "procedureInformation": {
        "procedureType": 1,
        "acceleratedProcedure": false,
        "justificationForAcceleratedProcedure": [],
        "contestType": 0,
        "frameworkAgreement": {
            "includesFrameworkAgreement": false,
            "includesConclusionOfFrameworkAgreement": false,
            "frameworkAgreementType": 0,
            "frameworkEnvisagedType": 0,
            "includesDynamicPurchasingSystem": false,
            "dynamicPurchasingSystemInvolvesAdditionalPurchasers": false,
            "dynamicPurchasingSystemWasTerminated": false,
            "estimatedTotalValue": {
                "type": 0
            },
            "duration": {
                "type": 0,
                "canBeRenewed": false
            }
        },
        "reductionRecourseToReduceNumberOfSolutions": false,
        "reserveRightToAwardWithoutNegotiations": false,
        "electronicAuctionWillBeUsed": false,
        "additionalInformationAboutElectronicAuction": [],
        "namesOfParticipantsAlreadySelected": [],
        "procurementGovernedByGPA": false,
        "criteriaForEvaluationOfProjects": [],
        "disagreeCriteriaForEvaluationOfProjectsPublish": false,
        "mainFeaturesAward": [],
        "national": {
            "transparencyType": 0,
            "limitedNumberOfParticipants": false,
            "numberOfParticipants": 0
        },
        "validationState": 0
    },
    "tenderingInformation": {
        "tendersOrRequestsToParticipateDueDateTime": "2023-05-24T12:00:00",
        "languages": [
            "FI"
        ],
        "tendersMustBeValidOption": 2,
        "tendersMustBeValidForMonths": 6,
        "tenderOpeningConditions": {
            "openingDateAndTime": "2023-05-24T13:00:00"
        },
        "defence": {
            "previousPublicationExists": false,
            "hasPreviousContractNoticeOjsNumber": false,
            "hasPreviousExAnteOjsNumber": false,
            "payableDocuments": false,
            "languageType": 0,
            "languages": [],
            "otherLanguage": false
        },
        "estimatedExecutionTimeFrame": {
            "type": 0,
            "canBeRenewed": false
        },
        "validationState": 0
    },
    "rewardsAndJury": {
        "prizeAwarded": false,
        "numberAndValueOfPrizes": [],
        "detailsOfPayments": [],
        "serviceContractAwardedToWinner": false,
        "decisionOfTheJuryIsBinding": false,
        "namesOfSelectedMembersOfJury": [],
        "validationState": 0
    },
    "resultsOfContest": {
        "contestWasTerminated": false,
        "noPrizeType": 0,
        "originalNoticeSentVia": 0,
        "participantsContemplated": 0,
        "participantsSme": 0,
        "participantsForeign": 0,
        "disagreeParticipantCountPublish": false,
        "winners": [],
        "disagreeWinnersPublish": false,
        "disagreeValuePublish": false,
        "validationState": 0
    },
    "attachments": [],
    "hasAttachments": false,
    "changes": [],
    "isCorrigendum": false,
    "isMigrated": false,
    "isCancelled": false,
    "isContractAwardCancellationNotice": false,
    "cancelledReason": [],
    "isLatest": true,
    "language": "FI",
    "proceduresForReview": {
        "reviewBody": {
            "officialName": "Markkinaoikeus",
            "nutsCodes": [],
            "postalAddress": {
                "streetAddress": "S\u00f6rn\u00e4istenkatu 1",
                "postalCode": "00580",
                "town": "Helsinki",
                "country": "FI"
            },
            "telephoneNumber": "+358 295643300",
            "email": "[email protected]",
            "mainUrl": "http:\/\/www.oikeus.fi\/markkinaoikeus",
            "validationState": 0
        },
        "reviewProcedure": [],
        "validationState": 0
    },
    "attachmentInformation": {
        "description": [],
        "links": [],
        "validationState": 0
    },
    "rtpAttachmentInformation": {
        "description": [],
        "links": [],
        "validationState": 0
    },
    "pcftAttachmentInformation": {
        "description": [],
        "links": [],
        "validationState": 0
    },
    "modifications": {
        "additionalCpvCodes": [],
        "nutsCodes": [],
        "mainsiteplaceWorksDelivery": [],
        "descrProcurement": [],
        "timeFrame": {
            "type": 0,
            "canBeRenewed": false
        },
        "justificationForDurationOverFourYears": [],
        "justificationForDurationOverEightYears": [],
        "totalValue": {},
        "awardedToGroupOfEconomicOperators": false,
        "contractors": [],
        "description": [],
        "reason": 0,
        "reasonDescriptionEconomic": [],
        "reasonDescriptionCircumstances": [],
        "increaseBeforeModifications": {},
        "increaseAfterModifications": {},
        "validationState": 0
    },
    "contractAwardsDefence": [
        {
            "numberOfTenders": {
                "disagreeTenderInformationToBePublished": false,
                "total": 0
            },
            "contractor": {
                "nutsCodes": [],
                "postalAddress": {},
                "isSmallMediumEnterprise": false,
                "validationState": 0
            },
            "estimatedValue": {},
            "contractValueType": 0,
            "finalTotalValue": {},
            "lowestOffer": {},
            "highestOffer": {},
            "annualOrMonthlyValue": {
                "type": 0,
                "canBeRenewed": false
            },
            "likelyToBeSubcontracted": false,
            "valueOfSubcontract": {},
            "valueOfSubcontractNotKnown": false,
            "subcontractingDescription": [],
            "allOrCertainSubcontractsWillBeAwarded": false,
            "shareOfContractWillBeSubcontracted": false,
            "validationState": 0
        }
    ],
    "hilmaStatistics": {
        "energyEfficiencyConsidered": false,
        "lowCarbon": false,
        "circularEconomy": false,
        "biodiversity": false,
        "sustainableFoodProduction": false,
        "justWorkingConditions": false,
        "employmentCondition": false,
        "codeOfConduct": false,
        "innovationConsidered": false,
        "solutionNewToBuyer": false,
        "solutionNewToMarketOrIndustry": false,
        "smeParticipationConsidered": false,
        "validationState": 0
    },
    "isPrivateSmallValueProcurement": false,
    "espdRequestReferences": [],
    "hilmaSubmissionDate": "2023-04-21T06:05:55.7172106",
    "dateCreated": "2023-04-21T06:05:55.6814362",
    "dateModified": "2023-04-21T06:05:55.7290658"
}