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"Ks. kohta II.1.4) Lyhyt kuvaus",
"",
"Porin kaupungin br\u00e4ndiuudistus valmistui vuonna 2017, mink\u00e4 j\u00e4lkeen my\u00f6s Porin virallinen br\u00e4ndituotevalikoima uusittiin. Br\u00e4ndituotteet ovat osa kaupungin markkinointia ja imagonrakentamista. T\u00e4ll\u00e4 kilpailutuksella etsit\u00e4\u00e4n sopimuskumppania toimittamaan kaupungin k\u00e4ytt\u00f6\u00f6n sek\u00e4 olemassa olevaa ett\u00e4 uutta tuotevalikoimaa. ",
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""
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"",
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"",
"Hankinta koskee yleisesti Porin br\u00e4ndituotteita konsernin omaan k\u00e4ytt\u00f6\u00f6n sek\u00e4 Visit Pori Oy:n myyntiin, mainonnassa k\u00e4ytett\u00e4vi\u00e4 give away -tuotteita sek\u00e4 edullisia lahjatavaroita. Br\u00e4ndituotekokonaisuudesta, sen tuotevalikoimasta sek\u00e4 myynnist\u00e4 vastaavat Porin kaupungin matkailu- ja markkinointiyksikk\u00f6 sek\u00e4 Visit Pori Oy.",
"",
"Porin br\u00e4ndituoteperheeseen kuuluu pientavaroita, asusteita, tekstiilej\u00e4 sek\u00e4 liikelahjoja. Br\u00e4ndituoteperheen kokonaisuus vaihtelee tarpeiden, sesongin ja kysynn\u00e4n mukaisesti. Osa tilauksista voi olla projektiluontoisia.",
"",
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