{
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"title": "Liikkumistutkimuksen 2023 tiedonkeruu",
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"Liikkumistutkimus 2023 on kyselytutkimus, jonka tavoitteena on tuottaa monipuolista ja luotettavaa tietoa Helsingin seudun15 kunnan asukkaiden liikkumistavoista ja niiden muutoksista. Tutkimuksella selvitet\u00e4\u00e4n, miten paljon ihmiset tekev\u00e4t matkoja p\u00e4iv\u00e4n aikana, mist\u00e4 minne he kulkevat ja mit\u00e4 kulkutapoja he k\u00e4ytt\u00e4v\u00e4t. Tutkimus kattaa kaikki kulkutavat, eli niin henkil\u00f6auton, joukkoliikenteen, py\u00f6r\u00e4ilyn kuin k\u00e4velynkin. Tutkimus tehd\u00e4\u00e4n matkap\u00e4iv\u00e4kirjatutkimuksena: vastaaja raportoi kyselyss\u00e4 kaikki matkat, jotka h\u00e4n teki h\u00e4nelle valitun tutkimusp\u00e4iv\u00e4n aikana. Lis\u00e4ksi vastaajalta kysyt\u00e4\u00e4n erilaisia taustatietoja ja muita liikkumiseen liittyvi\u00e4 tietoja. ",
"",
"Tutkimuksen otokseen poimitaan v\u00e4est\u00f6tietoj\u00e4rjestelm\u00e4st\u00e4 40 100 Helsingin seudun 7 vuotta t\u00e4ytt\u00e4nytt\u00e4 asukasta. Otoshenkil\u00f6ille l\u00e4hetet\u00e4\u00e4n postissa kutsukirje tutkimukseen. Tutkimukseen voi vastata joko nettikyselyll\u00e4 tai puhelinhaastattelulla. Tiedonkeruu tehd\u00e4\u00e4n syys-joulukuussa 2023. Maalis-huhtikuussa 2023 tehd\u00e4\u00e4n koetutkimus pienemm\u00e4ll\u00e4 v\u00e4est\u00f6otoksella. ",
"",
"Tutkimuksen tulokset ovat t\u00e4rke\u00e4 tietol\u00e4hde Helsingin seudun liikennej\u00e4rjestelm\u00e4suunnittelussa ja seudun liikenne-ennustemallin kehitt\u00e4misess\u00e4 HSL:ll\u00e4. Liikkumistutkimuksia on tehty muutaman vuoden v\u00e4lein jo vuodesta 1966 alkaen. Vuoden 2023 tutkimus antaa arvokasta tietoa Helsingin seudun asukkaiden liikkumisesta uudenlaisessa tilanteessa, jossa koronaviruspandemia on muuttanut ihmisten liikkumista ja kulkutapojen k\u00e4ytt\u00f6\u00e4 perustavanlaatuisella tavalla. ",
"",
"Hankinnan kohteena on Liikkumistutkimuksen 2023 tiedonkeruun toteutus. Koska kyselytutkimusten vastausasteet laskevat jatkuvasti ja tutkimuksen matkap\u00e4iv\u00e4kirjaformaatti on vaativa, tiedonkeruun laadukas toteutus on ensiarvoisen t\u00e4rke\u00e4\u00e4. P\u00e4\u00e4asialliset teht\u00e4v\u00e4t ovat:",
"",
"\u2022Kyselyty\u00f6kalun ja vastaustietokannan rakentaminen ja yll\u00e4pito tiedonkeruun aikana",
" o Teknisesti ja visuaalisesti tasokas, Liikkumistutkimuksen tarpeisiin r\u00e4\u00e4t\u00e4l\u00f6ity, selainpohjainen matkap\u00e4iv\u00e4kirjakyselyty\u00f6kalu HSL:n m\u00e4\u00e4rittelemill\u00e4 ominaisuuksilla",
" o Kyselyty\u00f6kalua k\u00e4ytt\u00e4v\u00e4t sek\u00e4 nettivastaajat ett\u00e4 puhelinhaastattelijat",
"",
"\u2022Tiedonkeruun toteuttaminen (sis\u00e4lt\u00e4en koetutkimuksen), jossa p\u00e4\u00e4asialliset teht\u00e4v\u00e4t:",
" o Saatemateriaalien taitto, painatus ja postitus",
" o Puhelinhaastattelujen toteutus",
" o Tukipalvelun j\u00e4rjest\u00e4minen vastaajille",
"",
"\u2022Kertyv\u00e4n aineiston m\u00e4\u00e4r\u00e4n ja laadun seuranta ja raportointi",
"",
"\u2022Ker\u00e4tyn aineiston laaduntarkistukset ja muokkaukset, osoitteiden geokoodaus ja aineiston laajentaminen v\u00e4est\u00f6\u00f6n",
"",
"\u2022Keskeisimpien tilastollisten tunnuslukujen ja jakaumien tuottaminen laajennetusta tutkimusaineistosta.",
"",
"Optioina hankinnassa on:",
"\u2022Otoskoon kasvattaminen (hinta 100 hengen lis\u00e4otokselle)",
"\u2022Karhukirjeen postittaminen ja paperilomakkeen lis\u00e4\u00e4minen vastaustavaksi karhukierroksella",
"\u2022Tiedonkeruun toistaminen joko vuonna 2025 tai 2026.",
"",
"Katso tarkemmin liite \"LT23_Liite_1_Ty\u00f6ohjelma\".",
""
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"",
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